Transcript:
Hello, hello, happy Tuesday, October the 30th. I am so excited that you're here because today I have an invitation for you. I'd like to invite you to watch as I figure it out because my business partner and I are splitting up.
That's terrifying for me because he is the one who is our sales and marketing and revenue driver in our business. He's the one that everyone knows and he's the one that is kind of our celebrity and that is the face of our company and the one that has the relationship with most of our customers. He's awesome and nothing wrong with him or me, just we want to do some different things that don't go the same path, and the split is very, very friendly and we're still really good friends.
It's just that we want some different things and we realized that we want to do them individually. And that's okay. This has been coming around for a while. I think we both kind of known for a while; but it's still terrifying because now we have a plan of action and it's happening and I have until the end of the year to replace my salary or at least most of it. I'm terrified also because not only do I not really know or I know how to drive the revenue and make the sales; I definitely do some of those things, but I've never been responsible for all of it. And the majority of it really, is him. And so I'm scared to step out and be this person that people build a relationship with which is so funny. I don't really know why because I build.
Actually, I do know why because I really like one-on-one relationships. I have the world's best friends and I remember I was getting married a few years ago and I had moved to Nashville recently. I'm from Los Angeles; and, one of my Nashville friends was like, “Hey, I'm kind of upset I'm not a bridesmaid.” And I was like, “My bridesmaid lineup is like, you've been in my life a decade or longer.” I've been a maid of honor like six times, I think seven. And I couldn't even put all of them in as bridesmaids, so I'm really sorry.” My friends- I keep them close and keep them close for a long time. And the reason I do that because I need a lot of mental support. I'm sure that you've never had that feeling, have you? I keep people really close to me and I'm always kind of scared of trying to build these digital relationships where you don't really get to know a person that well. But also I know how much commitment it takes to make that level of friends, right? You don't just have these friends because you don't show up, right? You show up and you're there for them and when things go wrong or sideways, you're there for them. And I actually have a few friends that, I won't talk to them for a year and they'll just call me out of the blue. They're like, “I'm sorry to call you, but I have this problem.” And that never bothered me. I actually love that they think of me and that I can help them. So, it sort of scares me because I know how much I give to those people.
I'm sort of terrified of having this world of online where it's sort of a big open gate. I'm going to figure that out. I don't know, but I do know that I want to help people and I want to help them in their journey of entrepreneurship.
So that they don't stumble through some of the things that I did, like leaping into your first business and falling on your face. And I'm getting so much debt racked up that year. Living with family, rent free and your parents are paying your bills and this is after leaving the good, nice, cushy six figure corporate job. And then having a high school friend knock on your door with papers because you're getting sued over the debt that you couldn't pay. That's what happened when I first tried to become an entrepreneur. So I'm a little scared that's going to happen too. So I have a lot of fear and I'm just going to go tell it to sit in the corner because I got work to do. And that work involves replacing the salary from my company because I want to be completely out of it and separated officially by the end of the year, the end of 2018. I've got all that work to do.
I have a new house for building that I'm really excited about. It gets done in the middle of December. And, we put our house, our current house, on the market and it is sold so we have to move out and there's like a month gap. So I get to live with a bachelor, which I'm very grateful that he's letting us live there. We're just going to move our family in to this lovely man's house and hope that goes well for a month and then move again and then have the holidays. We generally go to three different family events and usually by around 200 persons because of the size of my family and friends.
There's just a little bit to do by the end of the year. So if you can't feel my stress, I don't know, can you feel my stress? I'm just a little stressed but, I have a great support team. I have the most amazing husband who when I tell him that I got an opportunity to speak later this week at ‘AskLive' and I needed this certain thing at our storage shed, he went digging for it with me last night. We didn't find it but it's okay.
So, I'd like to invite you to come with me on this journey for the next two months to see where things go. I don't really know. I have some ideas. I dug deep into our business and figure it out.
I mean, I knew this because I do all the finances, but the relationship with our email list is the key component and the number one asset in our business. So I need to build that asset in my business and I hope that you and I can have a relationship where I can help you and we succeed together because I think that, that's really the core of marketing- I want to help, right? I've helped Ben when I first came on with systems and software. We tripled our revenue and so the first system I'm working on is the email system and I have some plans for that, but I feel a little bit overwhelmed. I'm sure you've never felt that way in your journey. So if you'd love to join me, I would love to have you. Like my Facebook page. I'm going to be doing daily updates.
The number I'm trying to hit is $15,000 a month and then preferably over that but I'm going to start with that. I feel like for the level of knowledge I have, I should be able to do that, but I've never actually done that on my own without having somebody else sort of driving the revenue. So that's the goal. I've got two months to make it like almost exactly. My plans right now are, Ben and I finally decided we're keeping certain parts of the business together, just yesterday. We totally finalized that. We have to go through the legal stuff of it. The official parts of that, like the taxes and the things like that. So that's all getting worked out, but I'm actually going to dive deep into email marketing at first. If that doesn't work out, I can't find the market fit, then I'm going to pick something else in copywriting because I love copywriting and I'm getting to keep our copywriting software which is Scriptdoll. I've been working on that a little bit, but I really haven't had as much time as I would like to really dive deep into that. So I'm going to be making plans around that.
My first plan is to make it through this week because, like I said, I'm speaking at ‘AskLive'. I leave Thursday and I'm super excited to have the ability to have a conversation with Ryan on stage. Ryan Laveck, he's the creator of the ‘Ask Method’ and the person hosting the event. If you don't know him, he's pretty awesome and one of my mentors. And so, I'm really excited to put everything that I know, because I've studied it, into practice.
And, I'll be sharing the ups, downs, the winds, the happy's, the sad's, everything here. So like, follow, and join me. And I'd also love to just hear where you're at in your journey. I would love to hear your story. If it's something you don't want to share publicly, I've had to say several times to several people, “This friend from high school knocked on my door to serve me papers”. – that's not a moment I'm proud of but the more I say it, the more I realized it was such a turning point that if somebody else is there, I don't want you to feel alone. You have support and you have help. My inbox is here for you.
So, join me on this crazy journey and let's figure this out together. I've got a lot of skills and a lot of talent and a lot of ambitions, I think you do too; otherwise, you wouldn't be listening to this all the way into the 10th minute. Let's do this together, like the page, follow the updates and let's go make a digital business. Alright, I will see you tomorrow. Bye.